Majestic Neighborhood Cinema Grill Partners With Showtime Analytics
Dublin: 25th April 2023: Showtime Analytics is delighted to announce that Majestic Neighborhood Cinema Grill, formerly operating under the Alamo Drafthouse Cinema brand in Arizona, has signed a deal with Showtime Analytics to implement its cinema analytics and marketing software across Majestic’s three Phoenix-area locations. This partnership will allow Majestic to further optimize operations and enhance the guest experience.
Majestic Neighborhood Cinema Grill’s decision to partner with Showtime Analytics was based on the company's reputation as a reliable and innovative provider of cinema analytics and marketing solutions. By leveraging Showtime Analytics' suite of tools, Majestic aims to streamline its operations and marketing strategies, and to drive customer engagement and loyalty.
Craig Paschich CEO, Majestic Neighborhood Cinema Grill said:
“We’re constantly looking at ways to enhance the value we provide to our guests. This partnership enables us to dive deeper into the key performance indicators that reflect an elevated entertainment experience and deliver on those metrics.”
Showtime Analytics' software provides a wide range of features, including real-time cinema analytics, customer insights, and personalized marketing automation. With these tools, Majestic can gain a deeper understanding of its guests’ needs and preferences and tailor its marketing campaigns accordingly.
Larry McCourt, VP Domestic Business Development & Partnerships said:
"We are delighted to partner with Majestic Neighborhood Cinema Grill to help the company achieve its goals. With our software, Majestic can streamline its operations, improve customer satisfaction, and drive revenue growth. We are committed to providing the best possible solutions to help Majestic succeed."
About Majestic Neighborhood Cinema Grill:
Majestic Neighborhood Cinema Grill offers theater locations in Chandler, Gilbert and Tempe, Ariz. Locally owned and operated by Kim and Craig Paschich since 2016, Majestic’s theaters feature Service at Your Seat, where guests can enjoy full-service dining during their movie. Majestic endorses the practice of good movie manners through policies like “No Talking, No Texting, No Arriving Late” and showtimes designed to accommodate certain age groups. Every location includes a lobby bar with full food and beverage service, and theaters also serve as private event spaces, ideal for corporate meetings and celebrations with family and friends. For more information, visit www.MajesticPHX.com or follow @MajesticPHX on Facebook and Instagram.
The Showtime Data Platform provides customers with a cloud based managed data analytics solution to automatically bring all key data sources together in one single location.
Showtime Insights: Real-time, mobile analytics across all data sources, Insights provides exhibitor customers with a real-time data operational analysis across ticket sales, concessions, bar, F&B and employee performance. Optimized for Mobile and Desktop experiences, Insights provides the information required when and where it is needed most. Insights also works with multiple point-of-sale (POS) systems simultaneously to create visual, digestible chunks.
Showtime Benchmark: Through our partnership with Comscore, Showtime Benchmark brings you exclusive access to global market data in our customized, visual market competitor analysis tool.Compare your market share per cluster, movie, genre, day of week and more, and visualize and trend the performance over custom time periods.
Showtime Engage: A customer and marketing analytics platform that allows cinema operators to get to know their movie-goers through behavioral data analysis, tailored and personalized marketing communications and, most crucially, track results through audience uplift analytics.
Showtime Customer Analytics is the latest addition to the suite of products and services and provides a strategic analysis of a cinema’s customer base by identifying the most valuable, frequent and at risk customers in the base. Realtime dashboards allow chains to monitor customer base RFM (Recency, Frequency, Monetary), Customer Lifetime Value, Retention and Churn and export target lists to marketing platforms.